Step 2 · AI assistant

AI chatbot for your website in Boston

A website chatbot answers visitors on your page, takes their name, contact details and request, and passes the lead to your team with a summary. Magnet Mint sets one up for service businesses in Boston, Greater Boston and, remotely, across the US, and it answers only from answers you approve. Website chat and messaging is from $199/month, plus setup (from $900), with the first month included in setup. It works on WordPress and on most site builders that allow an embed.

What's included
  • Chat widget on your website, matched to your colors and placed where it helps
  • Approved answers on services, service area, hours, prices you want shared and policies
  • A greeting and suggested questions written for your business
  • Collection of name, phone or email, and the request
  • Handoff to a person with a lead summary, by email or text
  • Connection to your booking link, calendar or CRM where you use one
  • Testing on phone and desktop with real questions, and 30 days of tuning after launch
Price
Setup from $900. Website chat and messaging from $199/month. The first month is included in setup.
Timeline
Setup 2-3 weeks
Who it's for
Service businesses in Boston, Greater Boston and across the US whose website gets visitors with the same questions, or visitors who leave without calling.
What we need from you
  • Access to your website (or your web person) to add the chat widget
  • Your services, service area and the questions visitors ask
  • Where leads should go and who answers them
  • Approval of the answer list before launch
What you get
  • A chat that answers only what you approved
  • Every chat request delivered to your team with a summary
  • Written scope, price and timeline before work starts
  • One named person who leads your project

Prices in USD as of October 2026. Scope, price and timeline are agreed in writing before work starts. The first 30 days after launch include help and fixes within the agreed scope. See all prices.

A chatbot that answers visitors and hands you the lead

A visitor reads your page at 9pm with a question the page does not answer. Can you come on Saturday? Do you cover Medford? Is the first visit free? Without an answer, they close the tab. A website chatbot answers right there, collects their details and tells you the next morning who asked what.

This is the website part of our AI assistant. Magnet Mint is a Boston studio, and we write the answers from your own website, price list and customer questions. You approve every one.

What the chatbot does, step by step

  1. Finds the questions. We read your site and ask what customers ask before they call.
  2. Writes the answers. Short, clear, in your voice. You edit and approve them. The chatbot answers from this list.
  3. Sets the greeting and suggested questions. Visitors see two or three buttons for the most common questions, so they do not have to type.
  4. Collects the request. Name, phone or email, what they need and when.
  5. Hands off to a person. Questions outside the list, urgent requests and visitors who ask for a person go to your team with a summary, so nobody asks the visitor to start over.
  6. Tests and launches. We try it on phone and desktop with real questions before it goes live.
  7. Tunes it. For the first 30 days after launch we adjust answers based on what visitors really asked, within the agreed scope.

Design that does not get in the way

A chat widget is a small button in a corner. We keep it out of the way of your phone number and your main button, match it to your colors and keep the first message short. On a phone it should open in one tap and close in one tap. If it covers something visitors need, we move it.

WordPress and other site builders

The widget is added as a plugin or a short script. That works on WordPress and on most builders that allow an embed. If you run another platform, tell us at the start. We can also add it to a new site we build, as part of your AI assistant.

What makes this different, in checkable facts

  • It answers from answers you approved. You see the list before launch.
  • Every lead reaches a person, with a summary of the chat.
  • Scope, price and timeline are agreed in writing before work starts.
  • One named person leads your project. We write the answers. You approve.
  • The first 30 days after launch include tuning and fixes within the agreed scope.
  • It connects to the tool you already use, such as Calendly, Acuity Scheduling, Square Appointments, HubSpot or GoHighLevel, or we help you choose one.

Chatbot, live chat or contact form?

A contact form is fine if you get a few inquiries a week and reply the same day. Live chat with a person works if someone is at a screen all day. A chatbot helps when questions repeat and arrive outside working hours. Many tools have free plans, so a small business can try one before paying. Tidio’s free plan lists 50 conversations a month as of October 2026. What you pay us for is the setup, the approved answers, the handoff and the tuning. Read AI agent vs chatbot vs AI assistant for the differences.

AI disclosure, clinics and law firms

The chat tells visitors it is an AI assistant, in the greeting, not in small print.

Clinics, such as dental, medical, chiropractic and PT offices, should keep patient information out of chat unless the chat vendor signs a HIPAA business associate agreement. That includes names tied to appointment requests, not only symptoms. Without a BAA, the chat answers general questions and sends visitors to your booking page or phone. Law firms get intake and scheduling, with no legal advice, and attorney advertising rules apply to what the chat says. This is not legal advice.

What it costs and what is not included

Website chat and messaging: from $199/month. Setup: from $900, usually 2-3 weeks, with the first month included. Prices are as of October 2026.

Not included in any price: domain and hosting, new photography, third-party software subscriptions (billed at cost), SMS carrier registration (A2P 10DLC) and message fees, and AI usage above the plan allowance.

Who this is for, and who it is not for

It is for owners whose site gets visitors but few inquiries, or whose team answers the same questions by email all week. It is not for sites with almost no traffic. Fix that first with a clearer website and complete profiles. A free demo shows how customers see you today.

How to start

Ask for a free demo: 30-minute call; demo shared within 3 business days. Or call 617-991-9912 (our AI assistant answers and passes your request to the team).

Updated:

Questions owners ask

How much does an AI chatbot for a website cost?

Ours is from $199/month, plus setup (from $900). Self-serve tools cost less per month, and custom builds cost far more. See AI chatbot and AI receptionist pricing for market ranges.

Is there a free AI chatbot for a website?

Some tools have free plans with a small number of conversations. Tidio's free plan, for example, includes 50 conversations a month as of October 2026. A free plan is enough for a trial. Check what it answers from, what happens when it cannot answer and who maintains it.

Does the chatbot work on WordPress?

Yes. A chat widget is added as a plugin or a short script. It also works on most site builders that let you add an embed. Tell us what your site runs on and we confirm before we start.

What does the chatbot do when it does not know the answer?

It says so, asks for the visitor's name and contact details and passes the conversation to a person with a short summary. It does not guess.

Can the chatbot book appointments?

Where you use a booking tool, we connect the chat to your booking link or calendar. Otherwise it collects the request and your team confirms the time.

Will the chatbot work on a phone?

Most of your visitors will be on a phone, so we test the widget on small screens. It must not cover your phone number or the buttons visitors need.

Is a chatbot safe for a clinic website?

For general questions, yes. Patient information, including a name tied to an appointment request, should not be entered in chat unless the chat vendor signs a HIPAA business associate agreement. Without one, the chat answers general questions and links to your booking page, and staff handle clinical ones.

Sources

  1. Tidio: Pricing, October 2026

Learn more

Next step

online booking with confirmations, reminders, missed-call text-back and a review request.

Compare all steps on the pricing page.

See booking and follow-up

Start with a free demo

See how customers and AI assistants see your business today.

A short call, then a demo for your business: what customers find, what AI answers say, and where you lose leads. No obligation.